YoChicago 2015 advertising
All of YoChicago's advertising takes the form of sponsored content and includes original or advertiser-supplied images.
The package includes four YoChicago-written posts featuring an advertiser's property. Posts can run in consecutive weeks for maximum impact or be spaced out over up to 12 months.
YoChicago videos are hosted at YouTube and promoted in YoChicago posts and on non-sponsored reviews. The video provides an overview of a property's amenities, units, services and location.
If pre-arranged, a private-label version of the video will be made available for an additional $100.
A monthly spotlight package includes a video and YoChicago posts for four consecutive weeks.
YoChicago apartment reviews are structured, objective, visually-rich overviews of a property's location, apartments, amenities and services. Reviews are free editorial content and include links to the property's website.
Sponsored reviews include a property video, advertiser quotes in editorial content, exclusive positions in right column, and a four-pack of YoChicago posts.
Annual cost: $1,495.
Free for properties that commit to six or more Post four-packs or four or more Monthly spotlight packages.
Apartment deals depot
The second and fourth weeks of each month in 2015 YoChicago will publish a list of deals, specials and managers' pick apartments:
- Tuesday, Lakeview
- Wednesday, Lincoln Park
- Thursday, Near North Side (Streeterville, River North, Gold Coast, Old Town)
- Friday, Downtown (Loop, New East Side, West Loop, South Loop, River West, Fulton River District)
Cost: $599 for the year.
Free for Property review sponsors and properties that commit to three or more Post four-packs or two or more Monthly spotlight packages.
Book online and save
In 2015 YoChicago's popular at-a-glance apartment lists will include a Book & save column with direct links to property offers of a financial incentive to renters who book an appointment online without a broker. It's an ideal way to track direct leads and leases from YoChicago's lists.
Cost: $599 for the year.
Free for Apartment review sponsors and properties that commit to three or more Post four-packs or two or more Monthly spotlight packages.
YoChicago Guides present comprehensive information on a specific topic, e.g. renting in the Gold Coast.
Cost: Varies, based on topic and target audience. Request a quote.
Search, social media
All YoChicago content is optimized for search engine visibility and is promoted on relevant social media, including YoChicago's YouTube, Twitter, Google+, Flickr and Facebook accounts, at no additional charge.
YoChicago retains editorial control over all sponsored content and ownership of copyrighted materials created by YoChicago. In compliance with FTC requirements, all paid content is identified at YoChicago as sponsored. Pre-payment is required unless otherwise agreed.