AdMaster™ update: Invoice breakdown update

By Mike Scotty on Mon, Oct 30, 2017 @ 07:30 AM

The AdMaster™ expense tracking module, known to AdMaster™ users as ‘Billing’, tracks ad expenses by putting a dollar cost on each advertised listing in each publication, then groups and sorts that data to accurately assign advertising expense to an office and/or agent.

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AdMaster™ update: Ad target management

By Mike Scotty on Mon, Jul 24, 2017 @ 05:00 PM

Admaster’s latest enhancement in managing agent-driven ad purchases is hard targets. Hard targets give ad managers the ability to easily set, enforce and manage the number of incoming agent ad orders to optimally fit a given ad space or page count.

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AdMaster™ update: Automated ad price updates

By Mike Scotty on Mon, Jul 10, 2017 @ 10:52 AM

AdMaster™ allows users to use an ad price (Price in ads) that may differ from the list price. For example, a listing agent may choose to state a price range, or use text such as 'Low 200s' or 'Call for price' rather than state the actual list price.

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AdMaster™ update: Web activity reports sent direct to seller

By Mike Scotty on Tue, Jun 27, 2017 @ 10:30 AM

Opt in to have your Web activity listing report generated and emailed directly to your seller

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AdMaster™ update: Ad Proof Ready Alerts

By Mike Scotty on Wed, Apr 26, 2017 @ 03:10 PM

New feature promotes ad proof approval tracking

A new addition to our agent-level access and ordering capabilities is the Proof ready alert button.

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AdMaster™ update: Luxury branded print management

By Mike Scotty on Fri, Apr 14, 2017 @ 01:31 PM

Most AdMaster™ clients have an internal luxury marketing program. Admaster™ designs specifically formatted output and print management scenarios to support each clients' luxury branding. AdMaster™ recognizes ‘luxury’ listings based on client criteria – even when the eligibility criteria varies by region and price point.

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AdMaster™ update: Secure publisher access to your ad production files

By Mike Scotty on Fri, Mar 31, 2017 @ 09:30 AM

Many ad management system users believe that in-house ad production by the marketing or administrative staff is an ad system requirement.
Not so.

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AdMaster™ update: Social media listing feeds

By Mike Scotty on Thu, Mar 16, 2017 @ 09:30 AM

Have a Facebook page, a Twitter account? Do you use Google+? There’s nothing like showing your office real estate activity in your social media outlets. If not to directly solicit buyers, to show your social followers your brisk pace of activity – a relevant trait that matters to potential clients who are making a real estate representation decision now or in the future.

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AdMaster™ update: Multi-property HTML emails

By Mike Scotty on Thu, Mar 02, 2017 @ 09:30 AM

Using the same ad selection technology AdMaster™ uses to create print ads, real estate magazines and online content, clients can select specific groups of new listings, open houses, or any other designated group of listings and retrieve real-time HTML to create a multi-property email – suitable for use in commercial email marketing applications like Constant Contact or MailChimp.

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AdMaster™ update: Automated real estate brochures

By Mike Scotty on Thu, Feb 16, 2017 @ 09:30 AM

Quality brochures can make a statement about a home AND about the firm hired to represent it. While most real estate websites have a ‘brochure’ component that spits out numerous roughly formatted pages of listing data, AdMaster’s automated brochure component can present a tightly formatted, quality presentation that depicts a professional image.

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